Builder Confidence Remains Steady Despite August Challenges

In August, we saw builder confidence for new single-family homes edge up to 35—a modest improvement, though challenges remain. Persistent economic uncertainty, elevated mortgage rates, and ongoing cost increases continue to shape the landscape. About 35% of builders responded by cutting prices by an average of 6%, while 63% are offering incentives to encourage buyers. Interestingly, the Midwest reported a rise in sales, while builder confidence in the South declined. Drawing on my experience in both real estate and mortgage lending across Georgia, Alabama, Tennessee, and Florida, I’m always watching these shifts closely. My focus is ensuring clients have clear, honest guidance—so you can make informed decisions, whether you’re buying, selling, or investing in this evolving market.